By: Ian Mansfield |
The Mobile Broadband Device market will claim a global installed base of over 525 million units by 2016, according to just released research from analyst firm Strategy Analytics. The report shows steady growth for external modems over the forecast period.
This expansion will be driven by device costs, more flexible tariffs, a shift to LTE and growth in mobile hotspots for multiple devices, such as tablets and other consumer electronics. Embedded modems, however, will experience slower growth due to the higher cost of embedding cellular capabilities and the need for additional data services.
"Strategy Analytics anticipates continued growth in mobile broadband devices as operators improve user segmentation, such as flexible plans and content bundling all underpinned by LTE," commented Andrew Brown, Director, Wireless Enterprise Strategies and author of the report.
"Mobile hotspots have been a highlight in this sector, typically enabling up to five devices at a time to connect anywhere on one data plan. The growth in the number and variety of Wi-Fi enabled devices, has considerably increased the value proposition of these mobile hotspot devices," he added.