A lire sur: http://chitika.com/insights/2013/4G-traffic-study
While more than 50% of mobile phone users in the U.S are smartphone users according to comScore,
most phones sporting a 4G antenna are pricier than their 3G
counterparts. Examining smartphone Web usage across North America,
Chitika Insights found that 4G phones contribute to about 30% of the
total traffic from all North American smartphones. Within the 4G group,
users of newer phones, specifically released after July 2012, generated
53% of continental 4G smartphone traffic.
To quantify 4G phone Web usage, Chitika Insights analyzed tens of millions of smartphone-based online ad impressions recorded on the Chitika network from June 1 to June 13, 2013.
Interestingly,
iPhone 5 users in particular generated about 40% of the total traffic
from 4G phones and 76% of the traffic from 4G phones released after July
2012.
The above results point to users of newer 4G phones driving more traffic than owners of older models, despite the latter’s advantage in terms of time on the market. Although Apple and Samsung are currently the largest players in the 4G phone marketplace, the statistics point to a large growth potential for this technology in North America. 70% of smartphone traffic is still generated by non-4G users, and with carriers continuing to expand their 4G capabilities along with price incentives on certain phone models, it’s likely that many users will convert to a 4G device sometime in the near future.
To quantify 4G phone Web usage, Chitika Insights analyzed tens of millions of smartphone-based online ad impressions recorded on the Chitika network from June 1 to June 13, 2013.
The above results point to users of newer 4G phones driving more traffic than owners of older models, despite the latter’s advantage in terms of time on the market. Although Apple and Samsung are currently the largest players in the 4G phone marketplace, the statistics point to a large growth potential for this technology in North America. 70% of smartphone traffic is still generated by non-4G users, and with carriers continuing to expand their 4G capabilities along with price incentives on certain phone models, it’s likely that many users will convert to a 4G device sometime in the near future.
List of Post-July 2012 4G Phones Included:
Manufacturer
|
Model
|
Apple
|
iPhone 5
|
Motorola
|
Atrix HD
|
Razr M
| |
Razr HD
| |
Razr Maxx HD
| |
Photon Q
| |
HTC
|
HTC One
|
HTC First
| |
Windows Phone 8X
| |
Windows Phone 8S
| |
HTC Butterfly/HTC J
| |
HTC Desire X
| |
HTC Desire V
| |
Droid Incredible 4G LTE
| |
Samsung
|
Samsung Galaxy S4
|
Samsung Galaxy Note 2
| |
Sony
|
Sony Xperia GX SO-04D
|
Sony Xperia SX SO-05D
| |
Sony Xperia T LTE
| |
Sony Xperia V
| |
Sony Xperia ZL
| |
LG
|
LG Nexus 4 E960
|
LG Optimus G
| |
LG Optimus Vu II F200
| |
Nokia
|
Nokia Lumia 820
|
Nokia Lumia 822
| |
Nokia Lumia 920
| |
Nokia Lumia 928
| |
Blackberry
|
Z10
|
Q10
|
Aucun commentaire:
Enregistrer un commentaire